Sakura Culture

SAKURA CULTURE

The cherry blossom (sakura) is a well-known and ubiquitous symbol of Japanese culture and tradition. The transience of the blossoms, the extreme beauty and quick death has often been associated with morality; for this reason, cherry blossoms are richly symbolic and have been often utilized in Japanese art, manga, film, folk songs and also represented in all manner of consumer goods.

 

In the United States, the cherry blossom has grown to become a national tourist attraction. Dating back to 1912 when Japan gave 3,000 cherry blossom trees as a symbol of friendship, they can now be enjoyed throughout the country. Within recent years the cherry blossom has become a commonplace in American culture with the introduction of special edition consumer goods. Listed below are examples of cherry blossom-inspired merchandise ranging from apparel, cosmetics and food.

Bath and Body Works

Japanese Cherry Blossom Collection

Nestle Kit Kat

Sakura Flavor – Japan

Le Creuset

“Flower Collection”

Baskin Robbins

Salted Cherry Blossom Ice Cream

Pepsi Sakura

Starbucks

Sakura Collection 2016

Nike

Air Rift “Cherry Blossom”

Georgetown Cupcakes

Cherry Blossom Cupcake