MUJI: Product Fitness 80 Exhibition

MUJI, Japanese retail company has partnered with Design Museum London for a new exhibition entitled “Product Fitness 80.” Running March 9 through March 18th, 2012, the exhibition focuses on the relationship between energy consumption and design and suggests new ways consumers can reuse and recycle products.  Following one year after the anniversary of the Japanese earthquake and tsunami, “has prompted MUJI to rethink the way in which design impacts on the way we use energy.” MUJI addressses the question, what would happen if we used 20% less materials and energy to make products? Link

Product Fitness 80 Exhibition
March 9-18, 2012
Design Museum
28 Shad Thames
London, United Kingdom

Tagged Asia (North), Current Events, Europe